United Square
The blue curtain-wall Novena landmark pairing a 30-storey MNC office tower with Singapore’s original “Kids Learning Mall” podium.
Street-level view of United Square, 101 Thomson Road. Imagery: Google Street View (user-contributed imagery), accessed August 2026.
Project Overview
Location & Connectivity
United Square sits at the junction of Thomson Road and Newton Road, on the fringe of the Novena medical and civic precinct and a short drive from the Orchard Road core. The site has occupied this corner since the 1980s, originally developed as an extension of the neighbouring Goldhill Plaza, and today anchors a stretch of Thomson Road dense with healthcare, education and office uses. Its position places it within Singapore’s most concentrated hospital cluster, a factor that has historically underpinned steady footfall to the retail podium and consistent office enquiry from healthcare-adjacent tenants.
Connectivity is a core strength of the address. Novena MRT station (North-South Line, NS20) is directly across the junction, while Newton MRT (North-South and Downtown Lines, NS21/DT9) is a short walk away, giving occupiers two-line access without a bus transfer. Vehicular access is equally direct: the Central Expressway (CTE) has an on/off ramp within minutes of the building, linking the site north to Ang Mo Kio and Yishun and south into the CBD and Marina Bay in well under fifteen minutes outside peak hours. Thomson Road and Newton Road provide the surface-street alternative for deliveries and loading.
The immediate surroundings are dominated by Tan Tock Seng Hospital, Mount Elizabeth Novena Hospital, the National Centre for Infectious Diseases and a cluster of specialist clinics, alongside Velocity@Novena Square and Square 2 shopping malls directly opposite. This mix of healthcare, retail and office uses gives the estate an unusually resilient daytime population, which is one reason United Square’s kids’ and enrichment retail concept has endured for decades even as broader retail sentiment has shifted online.
Location of United Square. Map data: Google Maps, accessed August 2026.
Building & Facilities
United Square is a 30-storey office tower distinguished by a blue curtain-wall facade, rising above a four-storey retail podium that wraps the base of the site. The office component offers a typical floor plate of roughly 900–1,000 sqm (approximately 10,000 sq ft), which suits both whole-floor regional headquarters tenants and subdivided multi-tenant configurations. A bank of high-speed passenger lifts serves the tower, split between low, mid and high-rise zones to manage peak-hour traffic, supplemented by dedicated service lifts for the retail podium.
The retail podium has been positioned for over two decades as a “Kids Learning Mall,” with a tenant mix skewed toward children’s education, enrichment, apparel and family F&B, complemented by a supermarket anchor and a food court. Parking is generous for an estate of this vintage, with roughly 600–658 lots across several podium decks, supporting both office staff and mall visitors without the tight turnover pressure seen at newer, land-scarce commercial sites nearby.
The building underwent a major refurbishment in the early 2000s covering common areas, lift lobbies and building services, and has seen periodic upgrading of M&E systems since. Prospective buyers and tenants should still commission an independent building condition and MCST financial audit, since a structure of this age will have differing wear across risers, chiller plant and facade sealant depending on maintenance history — standard due diligence for any 1980s-vintage strata commercial asset.
Unit Types & Floor Plan Notes
Stock at United Square spans strata-titled retail shops on the lower podium floors, larger anchor and F&B units, and strata or whole-floor office suites in the tower above. The four broad configurations below cover most of what buyers and tenants will encounter when shortlisting units.
≈300 – 800 sqft
Compact shop units on the lower podium levels, typically let to enrichment centres, children’s apparel and specialty retailers benefiting from family footfall.
≈1,500 – 4,000 sqft
Larger corner or ground-floor units suited to supermarkets, F&B operators and larger enrichment chains requiring frontage and grease-trap or extract provisioning.
≈800 – 2,500 sqft
Subdivided office units within the tower, popular with smaller regional trading, consultancy and professional-services occupiers seeking outright ownership.
≈9,000 – 10,000 sqft
Full or half floor plates typically leased rather than sold, favoured by MNC regional headquarters wanting a single contiguous footprint.
Investment Case
United Square’s appeal rests on a rare combination for a 1980s-vintage building: genuine dual-line MRT access, a defensible retail niche, and an office component that continues to attract MNC and healthcare-adjacent tenants. The trade-offs are equally real, and mostly relate to the building’s age and the diminishing-lease dynamics common to strata commercial assets of this vintage.
What Works
- Dual MRT access (Novena and Newton) with direct CTE on/off ramps
- Established, defensible “kids and family” retail positioning with three-decade tenant loyalty
- Deep car park provision relative to newer, land-scarce commercial developments nearby
- Proximity to Singapore’s largest hospital and specialist-clinic cluster supports steady daytime demand
- Strata ownership allows smaller investors direct entry into a Core Central Region commercial address
What to Weigh Carefully
- Building services and facade are ≈40 years old; expect higher near-term capex and sinking-fund calls
- Office floor plates are smaller and less efficient than newer Grade A towers in the CBD fringe
- Retail podium faces ongoing competition from Velocity@Novena Square and Square 2 directly opposite
- Remaining lease term (if leasehold) will affect financing quantum as the building ages further
- Resale liquidity for small strata retail units can be thinner than for larger, single-owner assets
Who This Suits
United Square suits owner-occupiers and small investors seeking a Core Central Region commercial foothold at a materially lower entry quantum than a newer CBD or Novena tower — particularly education, enrichment, healthcare-adjacent and F&B operators who benefit directly from the podium’s established family and hospital-driven footfall. On the office side, it suits regional trading houses, professional-services firms and smaller MNC country offices that value dual-MRT connectivity and CTE access over the largest, most modern floor plates. It is less suited to occupiers requiring column-free, high-efficiency Grade A space, or investors who are not prepared to underwrite building-age capex and MCST sinking-fund contributions over a five-to-ten-year hold.